Live. Immersive. Amplified.
Experiences people remember. Content people share.
For 2K at Paris Games Week, we brought Mafia, BioShock Infinite and NBA 2K into immersive physical spaces. A New Orleans neighbourhood, Columbia-inspired scenery and a basketball court gave each game a distinctive setting, with carefully managed queues keeping visitors moving between experiences.
For Black Desert Online, we transformed cafés and cultural venues in two cities into community pop-ups inspired by Korean mythology. Game-themed scenery, signage and bespoke menus welcomed creators and core players, bringing the game’s world into familiar local spaces.
For Pokémon GO at Gamescom, we created a 200 sqm outdoor playground with a branded truck, game-inspired scenery and a player arena. Participative challenges, physical goodies and in-game rewards encouraged visitors to discover the game and join its community in person.
For DON’T NOD at Gamescom, we created an immersive lodge and bar inspired by the American Great Lakes. Open networking areas and private meeting rooms brought the game’s world into B2B conversations, with guest coordination linking the booth to media and creator relations.
For Warner Bros. Games at Paris Games Week, we united Hogwarts Legacy and Mortal Kombat in one booth. Immersive sets, photocalls and game props met competitions, martial-arts experts and cosplayers, giving each franchise its own identity within a coherent visitor experience.
For Netflix and Orange, we brought Lost in Space into Orange’s flagship store. A recreated spacecraft, interactive mini-games and photo opportunities turned the series into an immersive retail experience, inviting visitors to explore its world and create content to share.
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