God of War Paris Launch
Turning a Paris venue into the world of God of War.


What we did
- Completely transform an existing Paris bar into an immersive Viking house for the launch of God of War.
- Host approximately 80 media and creators over three days in a highly controlled, premium environment.
- Transform existing cafés and cultural venues through scenography, branding and dedicated signage rather than building costly temporary spaces from scratch.
- Create a content-friendly environment designed to maximize media and creator amplification around the launch.
- Combine a keynote, game testing and hospitality within one coherent guest journey.











